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Wiktionary defines it as the modification of the meaning of a word by interaction with the surrounding words.

For further reading, there is some good discussion of the term in Gaskin (2013) under the section The tactics of meaning as well as in Bennett's (2006) article The development of stratificational grammar. In both, use the 'search' field on the left to and type in the word 'semotactics'. This will highlight in yellow every use of the term.